BOOKS
THE INTERNET OF HEALTHY THINGS
By 2020, experts predict that more than 20 billion everyday objects will be able to capture, receive and share data via a vast, interconnected global network linked together by inexpensive sensors, GPS and ’the cloud.’ Just around the corner, real time biometric data will be automatically captured and used to learn more about the impact of lifestyle on chronic diseases and wellness, and ultimately change behavior to improve our health. A technological and social shift of this magnitude will be felt by virtually every sector of the economy, every business and every human being. It’s a story that needs to be told by someone who has more than an academic understanding of this megatrend — it needs to be told by someone who helped to create it. In his new book, The Internet of Healthy Things, (IoHT) connected health pioneer and visionary Dr. Joe Kvedar describes the phenomena driving this trend and the business opportunities that arise from it. Connecting to the IoHT presents a huge opportunity for all sectors of business and society, including payers, providers, pharma and biotech companies, and technology vendors, as well as newcomers to the space with fresh, creative ideas. This book shares Dr. Kvedar’s observations as a 20-year veteran in the field, as well as:
• Insights on consumer behavior, outlining the strategies and programs that can apply to the coming IoHT, while anticipating future trends
• Highlights ways to design personal health devices and platforms that make the health consumer experience more compelling and addictive
• Reviews new and potential applications of the many different (and novel) form factors that can be used for connecting health information to consumers
• Offers strategic advice for startups and entrepreneurs to the connected health market
• Includes interviews with top industry leaders, healthcare providers, innovators and investors
• Foreword by Harry L. Leider, MD, MBA, Chief Medical Officer and Group Vice President, Walgreen Company.
THE NEW MOBILE AGE: HOW TECHNOLOGY WILL EXTEND THE LIFESPAN AND OPTIMIZE THE HEALTHSPAN
Aging Baby Boomers want to grow old—and maintain their health—on their own terms. Digital technologies are creating a new kind of old, enabling individuals to remain vital, engaged and independent through their later years. But it has to be the right technology, designed for an aging population, not just what technologists and app developers think people want. Social robots, artificial intelligence, vocal biomarkers and facial decoding will analyze emotion, anticipate health problems, improve quality of life and enable better relationships with healthcare providers. Data can be used to better understand the ‘soft science’ of well-being and address the neglected crisis of caregiving. It’s a business model but, more so, it’s a new way of life. The New Mobile Age: How Technology Will Extend the Healthspan and Optimize the Lifespan explores the critical steps needed to achieve healthy longevity at a time when digital and connected health solutions are urgently needed to accommodate the aging of our population. Health tech innovations will not just improve healthcare for older adults, but will create a better and more responsive healthcare system for everyone.